About PinkVISSION

The acronym VISSION stands for Voluntary Integrated Sight Saving Initiative of Nigeria. a duly registered nonprofit initiative to facilitate the incorporation of universal eye care into the work of mass medical mission (mmm).

This is in alignment with the call of the World Health Organization (WHO) and the International Agency for the Prevention of Blindness (IAPB) for countries to implement ‘integrated people centred eye care (IPCEC)’ to reduce the numbers of people living with vision impairment and blindness.

According to IAPB, advancing on eye health within Universal Health Coverage (UHC) and strengthened health systems is essential to promote, scale-up and better reach those most in need. This means ensuring that eye health is incorporated into schemes to progress on UHC and the Sustainable Development Goal (SDG) target 3.8. As a key organ of the body, there is no universal health coverage without eye health.

The importance of IPCEC is underscored by the fact that globally, at least 2.2 billion people currently have a vision impairment, and of these, at least 1 billion people with vision impairment have no access to essential eye care. This is estimated to cost the global economy over US$3 trillion every year in lost productivity and health and social care whereas only US$14.3 billion is required to address the gap for tackling unaddressed refractive errors and cataract globally.

To combat this scandalous situation, mass medical mission (mmm) has been incorporating preventive eye care into its community-based health outreaches since 2006. This eye aspect of mmm’s programme is called PinkVISSION.

PinkVISSION is related to the objective of mass medical mission and its umbrella cancer programme, National Cancer Prevention Programme (NCPP), in the following ways:

1. Cancer can occur in the eye

2. Cancer from other parts of the body can spread to the eye, known as (eye metastasis). Eye metastasis are usually from breast cancer (in women) and lung cancer (in men). Other less common sites of origin include the prostate, the kidney, the thyroid, and gastrointestinal tract.

3. Cancer of other parts of the body such as the brain, can be diagnosed through eye evaluation.

4. Several general health conditions such as hypertension, diabetes mellitus, HIV/AIDS, among others, can be diagnosed by eye examination.

5. The life expectancy of blind persons is 1/3 less than that of their sighted peers. Preserving the vision of an individual, therefore leads to improvement of his life expectancy. This is in line with the mission of mass medical mission (visit www.massmedicalmission.org).  

 

 

 

 

 

PinkVISSION aims to achieve this goal by deploying the mobile ophthalmic unit (a.k.a the PinkVISSION, to complement  the community-based outreaches carried out with the Mobile Cancer Centres – the PinkCruise (visit www.pinkcruise.org), thereby taking preventive eye care to the doorsteps of Nigerians.

This community-based eye-care aspect of the mobile health mission of mmm is known as Mission PinkVISSION.

OUR BRAND

The major colour of PinkVISSION is “Pink”. The other supplementary colour is green.

SYMBOLIC MEANING OF THE PinkVISSION COLOURS

The colour pink refers not only to breast cancer but to health in general, hence the phrase ‘in the pink of health.’ For instance, a pink palpebral conjunctival of the eye indicates that an individual is healthy and has a good blood level.

In the context of PinkVISSION, pink stands for an healthy eye. A healthy optic disc is referred to as pink. A healthy retina is pink and flat.

On the other hand, if the retina is detached or if there is obstruction (including cataract and eye tumors) in the visual axis the healthy glow from within the eye becomes opaque with resultant loss of vision and / or even life.

The colour green, symbolizes eye cancer and vision impairment awareness.

VISION
To facilitate the achievement of Universal Eye Health in Nigeria by institutionalizing integrated community – based preventive eye care, thereby preserving vision and saving lives …. one Person, one Family, and one Community at a time!

MISSION
To Promote Wholistic Eye Health Through Sacrificial Ministry

SLOGAN
Preserving Vision, Saving Lives!